What is ‘Metaverse-as-a-Service’?
Metaverse-as-a-Service: A Revolutionary Technology Changing the Future of Online Experiences
Metaverse-as-a-Service. It’s a phrase that sounds exciting, but what does it really mean?
Read on as we delve into exactly what defines Metaverse-as-a-Service, its potential to change the future of online experiences, and how our new product, MetaScapes, is poised to be a game-changer in this field.
Whether you’re new to the metaverse, a super fan, or a total sceptic, after reading this article you’ll have a deeper understanding of the inevitable paradigm shift that’s coming to how consumers relate to your brand, and how you can adapt to what’s next.
What does Metaverse-as-a-Service mean?
Let’s start by defining what a metaverse is. The word ‘metaverse’ stems from the combination of ‘meta’ (beyond) and ‘verse’ (universe). Metaverses are digital worlds that offer a new level of immersion and interaction than has ever been experienced before. Think of them like a digital theme park where you can attend virtual concerts, play virtual games, or even shop in virtual marketplaces. You can be whoever you want to be, explore new worlds, and participate in virtual events that are just as exciting and real as the ones in the physical world.
Metaverse projects are starting to get some serious attention from investors and large corporations. Some estimate that over $18 billion will be invested in AR/VR gaming technology by 2024. Even the CEO of Meta (formerly Facebook), Mark Zuckerberg, has made some major pivots to bring to life their new project Horizon Worlds. Unlike Horizon Worlds, our project MetaScapes makes use of decentralized technology to provide actual digital ownership to our creators — but we’ll touch on that more later in the article.
Metaverse-as-a-Service (MaaS) refers to innovative enterprise solutions that provide businesses with the opportunity to establish and strengthen their presence in the metaverse. With the right tools, companies and entities can create their own virtual worlds for a variety of use cases, including healthcare, finance, entertainment, education, and more.
How Metaverse-as-a-Service Will Change the Future of Online Experiences
The potential of Metaverse-as-a-Service to change the future of online experiences is immense, across a wide range of applications.
As an example, MaaS tools could be used to create virtual training environments, which take place in a safe and controlled digital environment, without the risks associated with real-life training. Virtual marketplaces could also be created, where participants can buy and sell goods and services in a virtual environment. Additionally, the metaverse can be used to create virtual events, where individuals can participate in virtual conferences, concerts and other events, regardless of their physical location.
Metaverse-as-a-Service tooling even has the potential to change the way we work, play and interact with the digital world. Companies can create virtual workspaces where individuals working from anywhere in the world can participate in virtual meetings, making it possible for remote teams to collaborate effectively. They can even help with social connection in an increasingly online world, to create social networks where individuals can interact with each other and participate in virtual communities, regardless of their physical location.
The only limit to what you can build is your own creativity.
Needless to say, the metaverse is a cutting-edge arena that is attracting the attention of businesses and industry leaders alike — and it’s only going to grow from here. This new frontier is poised to revolutionize remote work, gaming, enterprise collaboration, and innovation as a whole. By leveraging MaaS, businesses can seize the opportunity to capitalize on this trend and secure their position as leaders in their respective fields. Advantages of a strong digital presence include new revenue streams, enhanced remote work capabilities, expanded customer base, and more.
How MetaScapes is Leading the Way in the Metaverse-as-a-Service Space
MetaScapes will be a game-changer in the Metaverse-as-a-Service space. We know that younger generations are already familiar with metaverses — over 400 million people currently use metaverse platforms, and it’s estimated that 80% of them are younger than 16. That means that entities and brands have to adapt to a new way of relating to and engaging their next generation of consumers, or risk being left behind. And they need the right tools to be able to do it.
We’re designing MetaScapes to be a really intuitive virtual world builder, that’s putting true digital ownership back into the hands of creators. We’ve taken learnings from our hit MMORPG VulcanVerse and applied them to our approach to building and terramorphing, and added extra tools to give you even more finesse over the makeup and aesthetics of the worlds you build. You’ll then be able to seamlessly modify and save them, invite people to them, or even sell them. In short, MetaScapes allows you to develop your own fully-featured digital worlds with little or no digital experience.
The best part about MetaScapes (and what makes it a better alternative to other building tools in the space) is that each of your worlds exists as an upgradable non-fungible token (NFT) — meaning you truly own them! Because of the decentralization that blockchain technology brings, you have full control over what happens next after you finish building. You can even purchase other creators’ metascapes and connect them together to keep growing your ecosystem.
The demand for MaaS is already here. We have a number of companies lined up already who will use MetaScapes to create their own ‘insert-company-name-here’-verse, and this is only set to grow — in fact, the global metaverse market is expected to grow to $679 billion by 2030. With more and more big-name players entering the space, the expectation of your consumers for interactive content will continue to increase.
So, why not get ahead of the trends and create innovative, memorable brand experiences in your own custom metaverse? There’s never been a better time to establish yourself in the metaverse and position your business for the next generation of consumers.
With MetaScapes leading the way, you can build new worlds, meet new people, and host virtual events that are just as immersive as the ones you attend in real life. Follow us on Twitter to stay updated as we continue development, and reach out to us on Discord if you have any questions!